The Future of Work: Collaboration and Meeting Talent Needs

Innovating at work has been a growing trend in the last year. This need to reinvent will not go away as teams prepare for hybrid workdays and a return to the office. How will prop-tech and physical spaces play in this transition? What will be the impact on talent recruitment?

Collaboration is at the core of’s future work

A poll was conducted to determine if 71% of participants missed work. They wanted to be more collaborative with their coworkers.

Convene believes that hybrid work is the future. We believe that the office will not go anywhere and that remote work has decentralized the top talent. Companies are beginning to redefine the “purpose” of places to reach talent and meet teams where they are.

Ryan said, “Headquarters will be redesigned and redefined, and we will put employees’ needs first. Convene, which offers online and offline meetings that combine digital and physical elements, is one of the third spaces. The office of the future wasn’t just a building. It’s a network that allows individuals to access various locations facilitating their tasks. Experts expect this trend to continue. It will allow employees and teams to find various ways to connect online and in person to brainstorm, collaborate, and support each other.

Companies will find the talent

Dror shared some insights into the shifting purpose of the headquarter offices and how they were beginning to decentralize before the pandemic. Although top companies were traditionally based in one place, most of them are located in major metropolitan areas, infrastructure and housing needs have struggled to keep up with the influx of talent. They have access to more talent from other locations and have deprioritized the need for one central location.

Dror says that while this trend was already evident, Dror adds that Covid drove that to the edge where we don’t have to be at the same place.” We hire wherever we can to get the best talent pool. While this doesn’t necessarily mean more small companies, it does mean more employees have the option to work remotely. 

Ryan agreed with this sentiment and cited Convene’s team structure as a prime example. “If you look at a map showing where our employees are today, we are in nearly every state and some outside of the country. Our leadership team is completely remote. Our company is more physically anchored than ever, but we decided to be competitive and relevant to attract the talent we need. I have never seen a talent marketplace so competitive, and I don’t see it slowing down.

This decentralized approach allows people to prioritize rest and live in environments most conducive to their needs. However, experts foresee a second wave of urbanization as talent pools come together to find the best opportunities.

Dror said, “The battle for talent is making it easier for companies to attract people with specific approaches.” These companies don’t care about what it costs to house that person. The question is, “Can you make that building attractive to that individual and do that every single day?” The shift to the consumerization of the office is what keeps employees coming back. It isn’t easy to bring all this together and make it pleasant and seamless.

When landlords think about making the space that companies want to rent, they should keep in mind the battle for talent.

Landlords will embrace technology

Environmentalists and investors have been pushing real estate operators and owners to think about improving their bottom line while operating more mindfully for many years. There wasn’t the incentive to make capital expenditures to address these concerns in a vibrant rental market. In the past year, this has changed. This has changed in the last year. Landlords are now looking to improve their footprints and integrate technology to make them more competitive and meet current workplace requirements. Landlords and investors might be unsure where to start when they embark on this journey.

Dror said that companies looking to acquire larger industry parts wouldn’t necessarily have to create the technology. Real estate companies that combine different technologies to provide a competitive advantage for their customers and create value are the most exciting. This is already happening with flexible office operators and flexible co-living companies like Open Door and Airbnb. These companies combined certain elements to create something valuable and difficult to match.

The experts agree that landlords should partner with technology rather than building new buildings, similar to what is happening in fintech.

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